Monthly Archives: July 2014

My App Strategy – Keep Trying New Things

3 minute read.

One strategy I’ve tried throughout my software career is to fail often and fail fast. Any time one of my ideas reaches the point where I seriously consider building it, I immediately think about how much I could sell it for. (And for what it’s worth, my second instinct, if it’s not a viable product, […]

More Business Advice from Gus Mueller

1 minute read.

Gus with his strategy for success: My basic strategy is to make a useful quality product, and sell it at a fair and sustainable price. If your app is quality, it will find customers. And then those customers will tell their friends, and the news sites will notice it. And since you’re charging a fair […]

A Candid Look at the Financial Side of Building Mac Apps on Your Own

8 minute read.

Earlier today, my friend Jared Sinclair published an incredibly brave and candid blog post summarizing the financial earnings of his iOS app, Unread. To the extent that my wife is comfortable with, I’d like to share my own financial situation as another data point – but from the perspective of someone who has experienced slow […]