One Year of App Pricing Experiments
<p>One of my goals for 2020 is figuring out a financial path forward for my little software business – particularly around how I price and sell my apps.</p> <p>I've been mostly open about the fact that, for a few years, I was incredibly fortunate enough that my software business was successful enough to be my full-time job. I've also been pretty honest that sales started slipping in 2017 before cratering in 2018. The reasons for the decline are varied – some my fault, others outside of my control.</p> <p>But this post is about figuring out what can work in the years ahead. And the genesis of that experiment began last July when I started planning in earnest and setting up the infrastructure to convert my main app to a subscription model.</p>
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